Digital technology and smartphones in particular have transformed many aspects of our society, including how people seek out and establish romantic relationships.
Few Americans had online dating experience when Pew Research Center first polled on the activity in 2005, but today 15% of U. adults report they have used online dating sites or mobile dating apps.
A further 43 percent used online dating for friendly contact and only 24 percent of respondents stated that that they used online dating apps and services explicitly for sexual encounters.
The same survey also found that there were more male internet users who were currently using dating sites or apps than female users.
You're scrolling through your Facebook and Instagram feed and what do you see?
The landscape of technology is constantly changing, which means so are many aspects of our lives. Before dating sites came along in the mid-1990s, most people were meeting their partners through friends, work, or classified ads in the newspaper.
Around 38% of those who are currently single and looking reported using dating websites or apps to meet potential mates.
While adults of all ages can be found on dating sites, it's the millennial generation that tends to dominate the virtual singles scene.
We’ve compiled a list of 21 good, bad, and just plain weird statistics on online dating that will blow your mind.
Hands down, Match is the most popular, as well as the most established, dating site, having grown to 23.5 million users and counting since their 1995 launch.